Product information management is mostly focused on product information, while DAM enables you to work closely with the digital assets of your business: graphics, videos, company’s logos, and large amounts of other digital content. Let’s examine closely the difference between PIM and DAM. Business owners and stakeholders can get stuck when choosing the right option, wondering if they can implement PIM and DAM simultaneously or integrate product information management into their already existing DAM software. It’s easy to get lost in a wide range of data organization solutions for enterprises. PIM and DAM: What Are the Main Differences? Product Information Management is a system used as a central repository for gathering, enrichment, and management of a company’s product data, with the capabilities of data validation, standardization, synchronization, and distribution to various sales channels and eCommerce platforms.

Some of the examples of DAM are: Adobe digital asset management, Canto, Bynder and FileCamp. Basically, it is a hub with mainly visual elements within the company’s internal data organization system. It does not store any personal data.DAM (Digital Assets Management platform) is a solution for businesses that allows uploading, organizing, editing and sharing digital files within an organization, while all the digital assets are stored and accessible at one place. The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies.

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